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The social media landscape is rapidly evolving. We saw social media giants such as Facebook and Twitter slowly losing ground against social media networks such as LinkedIn and Pinterest. Instagram and Snapchat
The holiday season and New Year is that time of the year when businesses of all types and sizes put their best efforts into creating amazing marketing campaigns to delight their target audience. In this
Want to make the most out of your brand this Halloween? here are some Halloween marketing ideas to help you increase customer engagement. The pandemic has caused quite a devastation around the world
Relationships can either help you cope with stress or get you into more stress. Social media is a medium to connect with people and establish
If you want to overthrow the Goliath, you need to step into the battleground. Your choice of weapon will dictate the defeat you want to
It’s no wonder that Black Friday can be an equally incredible opportunity for startups, small businesses, and established brands to get more customers and boost
Sharing your content on Facebook is undoubtedly one of the most effective ways to reach a wider audience and has been shown to boost brand
One of the fastest ways to get your business message out in front of the audience is through email marketing. There are countless tools that
We are living in a digital era where nearly every internet user is bombarded with a deluge of ads; be it a pop-up to “get
What’s the benefit of having multiple ads in an ad group?
Instagram has proven itself to be an effective channel for attracting potential customers, creating brand awareness and generating sales. Boasting over 1 billion monthly active
The B2B market is highly dependent on how interactively you network with your customers without putting yourself in front of them. When we talk about
Digital marketing is a huge umbrella that encompasses wide range of domains into its fold including social media marketing, SEO, content marketing and paid advertising
As the marketing world continues to transform in tandem with the cutting-edge advancements in technologies, tools, and platforms, neuromarketing has started playing an integral role.
Whether you work at an agency, as a freelancer, or have started your own service-based business, dealing with clients must be handled as fragilely as
An internet user sees more than 1700 banner ads each month. Therefore, it’s no wonder that consumers get easily annoyed and end up snubbing these
Indubitably, Instagram is a great tool for brands running the gamut of all sizes and natures, empowering businesses with an incredible opportunity to engage with
If you have ever worked in either the marketing or the sales department, you must be no stranger to the friction running rampant between both
Jordan Bitterman, CMO of The Weather Company at IBM says: “There are twelve threats to civilization; AI is one of these twelve threats. However, AI
There is no denying the fact that millennials are the most significant group of consumers, but there is another consumer segment, younger than the ever-popular
When it comes to buying a product that is posing a purchasing conundrum, who are you more likely to trust? The self-commending word of the
There is such an influx of social networking platforms that most businesses find it tough to decide which ones to use and which ones to
Whether it’s seeing a pack of letters from an old friend, hearing an old song, playing your favorite game or eating your favorite foods that
It must have dawned on you by now that we are surrounded by bots. If you read between the lines of fascinating success stories like
Joe Clark
Mohammad Ali
Ashad Rehman
Yousuf Rafi
Macy Lambert
